If you are a company director or a Person with Significant Control (PSC), including a volunteer director of a residential management company, there is now a clear and non-negotiable deadline you need to be aware of.

It’s one of the longest-running sales lines in estate agency to win over vendors and it sounds compelling. The problem is, once you actually look at how buyers behave, the logic falls apart.

As we move into 2026, it's time to reflect on our most popular homes marketed in the past year. We've tallied up all the likes, shares and comments from our social channels to produce our top 10. From 14th century farmhouses to contemporary city centre apartments, the properties are varied but all exceptional in their on way.

Every homeowner wants confidence that an accepted offer reflects the highest achievable price, with a proceedable and motivated buyer. Most agents can sell a property, the real difference is how they do it. Here are 10 key factors that make the biggest impact on price, speed and certainty.