What do we consider when marketing a property?

What do we consider when marketing a property?

Various elements in & around a property influence our marketing. We initially create a profile of the type of buyers we think will purchase the property and tailor our marketing accordingly.


Our listing in Boughton Aluph is a great example (now sold stc). The home is perfect for families and entertaining with great open plan spaces and an annexe. Its location is ideal for country life with beautiful walks, a well regarded pub and a cricket ground all nearby. The photography, videography, description and social media promotion are all created and curated to appeal to the type of person we think would be suited to this property.

We've already found a buyer for this property, but you can still see our marketing here. Here's a few photos we used for the listing:






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Here's our monthly round up of our favourite properties to come to the market in February.

Interest rates have been cut by 0.25%, mortgage lending rules are expected to be relaxed, stamp duty is due to be increased. What does this all mean for people looking to move this year?

"Sandersons sold our house, when others couldn't" - 2 previous agents failed to find a buyer over 18 months, then it was jointly marketed with 3 agents (Sandersons included). Find out how the vendor experienced the difference with Sandersons UK, the only agent out of 5 to successfully sell the property....

This charming and beautifully presented, detached period home dating back to the 1850’s. The property has been refurbished to a high standard blending modern comforts and original features throughout and is surrounded by stunning countryside.