Case Study: Lancaster Close, Hamstreet

Case Study: Lancaster Close, Hamstreet

After a poor experience with another agent, the owners of this property in Hamstreet saw the way we market other properties and approached us to see if we could help.


The story


Initially listing their property with a local agent, the owners were so disappointed with their marketing that they resorted to retaking the photographs themselves. Interest levels were low with a small number of viewings and no offers. They also became frustrated by the poor communication from the agent. They were impressed with our marketing and reviews so decided to sell with us. We showcased the property with premium photography, a video tour, floor plan and an engaging description. The owner accepted an offer in the middle of the guide price less than two weeks after launching the property


What was the difference?


High quality marketing
Our in-house photographer captured engaging images to show this home at its best. Poor marketing by the previous agent could have missed enquiry opportunities. 

Strategic pricing
Guide pricing allowed the property to be seen by a wider audience and increased the interest levels.

Communication
Our team kept the vendors informed every step of the way. The vendors could feel comfortable knowing that we were managing the sale competently.





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